Just the FAQs’
Why use Quan vs. working directly with a vendor?
There are TONS of vendors in the OOH space, and we have relationships with all of them. We know who has what OOH media in NYC just as well as in Austin – or Toronto. We help brands find the right OOH tactic mix based on campaign goals, whiling ensuring you’re getting the lowest rate with tremendous added value. We know what you should be paying, what you should be buying and what’s good vs. what’s not. Professional athletes have agents to help them negotiate there contracts because they want the best deal possible. Same thing here.
I have relationships vendors and want to keep working with them. Also, I know NYC and want to handle that myself, that ok?
Totally. We don’t operate with an “all or nothing” mindset. We want work with you in a way that makes you feel the most comfortable. If you want to buy and plan NYC in-house because you ran multiple OOH campaigns in NYC at your previous company, no problem. If you need help with Boston and Chicago, we’re on it. Have you worked with a local vendor in a previous role and want to keep it that way? All good! We’re completely flexible.
We have a creative partner and/or agency for our other media. How would you work with them?
We work with clients directly, as well as their respective agencies. If it’s a cross-channel campaign, we can easily work with respective agencies to align on campaign goals. We’ll also be sure to make life easy for your creative team regarding trafficking and uploading materials.
So you can buy and plan any market?
Our market expertise cannot be topped. We’ve done it all. Maybe you want to go big and takeover NYC, CHI, and SF. Maybe you want to see how a second-tier market performs and test Columbus, OH. We have full experience and market knowledge across North America. We also have full international planning/buying capabilities.
So you only buy billboards and subway right?
No way. There are hundreds of OOH formats, and we buy them all. Whether it’s wallscapes, painted walls, airports, malls, transit or street level, we handle it. Wild postings, chalk stencils, projections, digital trucks, and all the non-traditional stuff, that too! Dominating a ferry, getting inside a gym, owning the side of a truck or branding an empty storefront, our reach is limitless.