Pre Campaign Brand Awareness
Post Campaign Brand Awareness
“New Brand, Windy City”
Trustpilot wanted to make a big entrance into Chicago, executing a high reach campaign that could deliver measurable lift in awareness.
Quan recommended a multiformat approach, reaching consumers at various points throughout their day, maximizing brand exposure.
We partnered with Freckle, using a proprietary pixel on their landing page to test pre and post awareness.
The campaign outperformed awareness lift expectations and was able to show attributed visits to site as a direct result of exposure to tactic